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Privacy Policy

Last updated October 4, 2023
BlueApp Multimedia · Bucharest, Romania

BlueApp Multimedia (BLP Media) is committed to protecting your personal information. This policy explains what data we collect, why we collect it, and how we use and protect it.

Introduction

This Privacy Policy describes the data practices of BlueApp Multimedia ("BLP Media", "we", "us", or "our"), operating at 10 Montreal Place, Bucharest, Romania, reachable at info@blpagency.org.

By accessing or using our Services, you confirm that you have read and understood this Privacy Policy and agree to the collection and use of your information as described herein. If you do not agree, please discontinue use of our Services.

This policy is incorporated by reference into our Terms of Service. Capitalized terms not defined here have the meanings given in the Terms of Service.

Information We Collect

Registration Data

  • Full name
  • Email address
  • Account password (stored in encrypted form)

Billing & Payment Data

  • Full name and company name
  • Billing address
  • Payment card information — only the last 4 digits are stored by us; full card data is processed exclusively by our PCI-compliant payment processors

Analytical & Technical Data

  • IP addresses
  • Browser type and version
  • Device identifiers
  • Interaction timestamps and session data
  • Pages visited and features used
  • Referring URLs

When We Collect Information

We collect information at various points throughout your relationship with us:

  • When you register for an account
  • When you purchase a subscription or add-on service
  • When you sign up for our newsletter or marketing communications
  • When you submit a support request or contact form
  • Automatically via cookies and tracking technologies as you use our platform
  • From third-party sources including payment processors and live chat software

How We Use Your Information

We use the information we collect for the following purposes:

  • To personalize and improve your experience with our Services
  • To process transactions and manage your subscription
  • To provide customer support and respond to your inquiries
  • To send administrative notifications (account updates, billing, security alerts)
  • To send marketing communications where you have consented
  • To monitor and analyze usage patterns to improve our platform
  • To detect, prevent, and address fraud, security incidents, and abuse
  • To carry out retargeting advertising on third-party platforms
  • To comply with legal obligations and enforce our Terms of Service
  • To fulfill any other purpose for which you explicitly provide your information

We will never sell your personal information to third parties for their own marketing purposes without your explicit consent.

Data Protection Measures

We take the security of your personal data seriously and implement the following safeguards:

  • SSL/TLS Encryption: All data transmitted to and from our Services is encrypted using industry-standard SSL/TLS technology.
  • Cloud Infrastructure: Your data is stored on Amazon AWS cloud servers, which are GDPR-compliant. Our primary servers are US-based and adhere to the EU–US Data Privacy Framework.
  • Access Controls: Access to personal data is restricted to authorized personnel only on a need-to-know basis.
  • No Full Card Storage: We never store complete payment card numbers. Full card data is handled exclusively by PCI DSS-compliant third-party processors.

Despite our efforts, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but commit to notifying affected users promptly in the event of a data breach as required by applicable law.

Data Sharing Policy

We do not sell, trade, or otherwise transfer your personal information to third parties without your explicit consent, except in the following circumstances:

  • Service Providers: We share data with trusted third-party vendors who assist us in operating our platform, processing payments, and delivering services (see Annex A). These providers are contractually obligated to protect your data.
  • Legal Requirements: We may disclose information when required by law, court order, or governmental authority.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
  • Protection of Rights: We may disclose information when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.

Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal information we hold about you.
  • Rectification: Update or correct inaccurate or incomplete personal information via your Account Settings.
  • Erasure: Request deletion of your personal information. Account deletion requests are processed within 90 days.
  • Opt-Out of Marketing: Unsubscribe from marketing emails at any time via Account Settings or by clicking "unsubscribe" in any marketing email.
  • Data Portability: Request your data in a commonly used, machine-readable format where technically feasible.
  • Restriction: Request that we restrict processing of your data in certain circumstances.

To exercise any of these rights, contact us at info@blpagency.org. We will respond to verified requests within the timeframes required by applicable law.

Website Content Responsibility

Information you choose to publish on websites created through our platform becomes publicly visible. You are solely responsible for managing the visibility and privacy of any information you publish.

Password-protected areas of websites you create may offer some additional security, but we cannot guarantee absolute protection from unauthorized access. We strongly recommend not publishing highly sensitive personal information on websites built through our platform.

Cookies & Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform. Our cookies serve the following purposes:

  • Authentication: Keeping you securely logged in across pages and sessions
  • Preference Storage: Remembering your settings and customizations
  • Advertisement Tracking: Delivering relevant advertising and measuring its effectiveness
  • Traffic Analysis: Understanding how visitors interact with our Services to improve them

For full details on the types of cookies we use, please refer to the Cookies section of our Terms of Service.

Third-Party Services

Our platform integrates with a range of third-party services. Each has its own independent privacy policy that governs data collected through their services. We encourage you to review the privacy policies of any third-party services you use.

This Privacy Policy applies only to information collected by BlueApp Multimedia directly. It does not apply to information collected by third parties, including third-party websites linked from our platform or third-party services integrated into our platform.

End User Information

If you use our platform to build services for your own end users, you (our customer) bear full responsibility for compliance with applicable data protection laws regarding your end users' personal data.

  • You must obtain all necessary consents from your end users
  • You must maintain your own privacy policy governing end user data
  • Payment information from your end users is processed exclusively by third-party payment processors — we do not store end user payment data
  • You are responsible for responding to end user data rights requests

Annex A — Third-Party Service Providers

The following third-party services are used in the operation of our platform, each governed by their own privacy policy:

Service ProviderPurpose
Amazon Web Services (AWS)Cloud hosting and data storage (GDPR-compliant)
Google AnalyticsWebsite usage analytics and traffic measurement
Google CalendarAppointment scheduling integration
FacebookSocial advertising and retargeting
BraintreePayment processing
IntercomCustomer support and live chat
ConvertFoxCustomer engagement and messaging
ZohoMailTransactional email delivery
FreshDeskHelp desk and support ticketing
MailerliteEmail marketing platform
Google AdwordsPay-per-click advertising
CalendlyAppointment scheduling

We recommend reviewing the privacy policies of each of these providers. Their data practices are independent of ours.

Policy Updates

We reserve the right to periodically amend or revise this Privacy Policy. Material changes will take effect immediately upon the revised policy being displayed on our platform. The effective date is reflected in the "Last updated" field at the top of this page.

We will notify you of significant changes via email or a prominent notice on our platform. Your continued use of our Services after such notification constitutes your acceptance of the revised Privacy Policy.

For any privacy-related questions, concerns, or requests, contact us at info@blpagency.org. We are committed to resolving privacy concerns promptly.

SaraInMotion 2026 — BlueApp Multimedia SRL
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